Bima Sugam, Online insurance buying portal by Government of India

With the rapid growth of the insurance sector in recent years, people are now more aware of the importance of having insurance. However, buying the right insurance policy can be a daunting task for many, given the vast array of insurance products available in the market. This is where insurance aggregators come into play. 



Insurance aggregators are online platforms that allow customers to compare and purchase insurance policies from different insurers in one place. In this article, we will be discussing Bima Sugam, an insurance aggregator that has gained significant popularity in recent times.


What is Bima Sugam?


Bima Sugam is an online insurance aggregator that offers a wide range of insurance products from various insurance companies. The platform was expected to launch by 2024 by IRDA and Government of India. Bima Sugam is a one-stop-shop for all your insurance needs, offering policies from health insurance to motor insurance, travel insurance, and many more to expect.

Features of Bima Sugam


Easy comparison of policies: One of the key features of Bima Sugam is that it allows customers to compare policies from different insurance companies on a single platform. This makes it easier for customers to choose the policy that best suits their requirements.

Bima Sugam, Online insurance buying portal by Government of India

Customized recommendations: Bima Sugam uses advanced algorithms to analyze customers' requirements and suggest policies that are tailored to their needs. This helps customers make informed decisions and choose the policy that offers the best value for money.

Seamless buying experience: Bima Sugam offers a seamless buying experience with its user-friendly interface. Customers can easily browse through different policies and purchase them online without the need for any paperwork.

24x7 customer support: Bima Sugam offers round-the-clock customer support to address any queries or concerns that customers may have. Customers can reach out to the support team via phone, email, or live chat.


Insurance products offered by Bima Sugam


Health Insurance: Bima Sugam offers a range of health insurance policies that cover medical expenses incurred due to hospitalization, illness, or accidents. Customers can choose from individual health plans, family floater plans, senior citizen plans, and critical illness plans.

Motor Insurance: Bima Sugam offers comprehensive motor insurance policies that cover damages to the insured vehicle, as well as any third-party liabilities arising due to an accident. Customers can choose from two-wheeler insurance, car insurance, and commercial vehicle insurance.

Travel Insurance: Bima Sugam offers travel insurance policies that cover unforeseen events such as trip cancellations, medical emergencies, loss of baggage, and personal accidents while traveling.

Home Insurance: Bima Sugam offers home insurance policies that cover damages to the insured property due to natural calamities, theft, fire, and other perils.


Advantages of using Bima Sugam


Convenience: Bima Sugam offers a convenient platform for customers to purchase insurance policies online, eliminating the need for physical visits to multiple insurers' offices.

Time-saving: Customers can compare policies from different insurers on a single platform, saving them time and effort.

Cost-effective: Bima Sugam's customized recommendations help customers choose policies that offer the best value for money.

Transparency: Bima Sugam provides transparent information on the policy features, benefits, and premiums, helping customers make informed decisions.



Bima Sugam is a reliable and user-friendly insurance aggregator that offers a wide range of insurance products from various insurance companies. The platform's advanced algorithms and round-the-clock customer support ensure that customers get the best policies that suit their requirements. With its easy comparison of policies, customized recommendations, and seamless buying experience, Bima Sugam is an excellent choice for anyone looking to purchase insurance policies




Previous Post Next Post